Digital Analytic Services

DR

The tender is divided into two (2) lots:
Lot 1: Tag Management System (TMS).
Lot 2: Web Analytics System (WAS).
The media consumption habits are changing which is bringing forth a move from traditional broadcast television and radio to digital platforms. As a result, DR has made it a strategic goal to deliver the same quality and service on the digital platforms as delivered on the traditional broadcast platforms. As part of achieving this goal DR is planning to acquire a TMS and a WAS.
The acquisition of TMS and WAS is part of the first steps to create system-related support for data on the use of DR's online platforms to be collected consistent, complete and automatically.

Deadline
Fristen for modtagelse af bud var på 2016-04-19. Indkøbet blev offentliggjort på 2016-03-18.

Leverandører
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Indkøbshistorik
Dato Dokument
2016-03-18 Udbudsbekendtgørelse
2017-01-05 Bekendtgørelse om indgåede kontrakter